A Fashion Statement from the Designer

“A Fashion Brand inspired by Princess Culture and Afrikan women! When I was creating the concept of the brand, I wanted it to be a sweet experience for all women, but particularly black women. When black women shop, I want them to feel royal and regal...even a bit privileged because our shopping experiences are not always as it should be which is fun and spontaneously exciting. Unfortunately we walk around in a preprogrammed world in which co-shopping, co-Existing with the rest of the world is not always that pleasant, like for real, for real. And to fix that, I wanted to bring women into the realm of the Black Afrikan Princess! The undeniable energy of beauty, freedom, love, happiness and a sovereign satisfaction of self that the black girl possesses just like any other girl! I wanted Lumen Chic Princess to be her domain to feel beautiful, to enjoy her playtime with style in the care of outstanding customer service and Regal treatment in which trespassing ‘the vibe’ of our shopping experience is not allowed. LCP of course follows the pursuits of providing fun, eclectic, enchanting and unique styles in design and fashion that is as easy to create as the service itself. Goddessness is a true religion here, humbly and lovingly for our customers who are extraordinarily beautiful, gifted, unique and they just want pretty things to wear! And Lumen Chic Princess has it cuz we’re Fly like that. The Afrikan woman’s style is Fly and She is the muse of LCP. So it’s our goal to come with the latest fashion that is always Demure, Exotic, Playful, Exclusive and Chic to maintain the integrity of the brand for the women it truly represents.”

- Lovetta Janeine Johnson
Designer